Norma Kamali is trying to do something radical: stop the objectification of women. And considering the industry she works in, it’s pretty remarkable.

Norma Kamali has worked in the fashion industry for over 20 years. Known for her transformative designs such as her sleeping bag coat, parachute collection and swimwear line, she’s now pioneering a campaign to empower women and stop the objectification experienced everyday on the streets.

Her campaign “Stop Objectification” includes a short film titled “Hey Baby” in which Norma re-appropriates the male gaze, highlighting the accomplishments unseen by objectifying eyes. Her effort also includes the website Stop Objectification, in which she seeks to foster dialogue by having women upload photos of themselves with a quote that celebrates ...