Tag Archives: women in Hollywood

Summer box office numbers down as Hollywood continues to ignore female moviegoers

Tweet Oops, it seems Hollywood’s stubborn refusal to cater to female movie-goers may be hurting the bottom line. Summer box office numbers are way down–resulting in a 20 percent decline in revenue in North America–this year, and it could be because Hollywood is still making crap targeted at the long-coveted young dude demographic when they’re going [...]
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Charts: Movies that pass the Bechdel test have a better return on investment

TweetThe evidence that movies featuring women being people actually make money keeps rolling in. Here’s the latest data-dive from FiveThirtyEight — they ran the numbers on over 1,500 films released between 1990 and 2013 and found that movies that pass the Bechdel test see a great return on investment at the box office. Tweet
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