Feministing Jamz: Taylor Swift’s “Shake It Off”

our mudflap girl, jammin on her headphones

If you spend most of your social media time on Twitter, your feed is probably mostly about what’s happening in Ferguson, MO, right now. If you spend most of your social media time on Facebook, however, it’s probably light on the racialized state violence and suppression of journalism, and heavy on the NEW TAYLOR SWIFT SINGLE (what’s up with that social media split? Buzzfeed explains).

That’s right, everyone’s favourite 25-year-old permateen has a new song out, and it’s poppy and upbeat and it’s all about not letting the haters get you down. Totally a message that feminist bloggers need sometimes, though this is traditionally the image we use to drive that message home:

haters
The new TSwift song is highly danceable, and because inside the hard, snarky, feminist shell I present to the world there is secretly a thirteen-year-old who is almost physically incapable of sitting still when there’s a poppy beat on, I’ve been bopping around to this one while trying to write a blog post about what’s wrong with the video.

The video’s been getting a lot of press because a) Taylor Swift and b) it features a bunch of Swift fans, regular people, because Taylor Swift is a regular person, you guys.

That’s definitely the schtick she’s going with in this video. She’s regular, and clumsy, and awkward, and adorkable, and not comfortable with lots of professional dancers around her. She’d rather shake it out with her fans, dancing around like a low-level employee of the Ministry of Silly Walks. She’s so relatable. She’s also so using Black and brown women’s bodies as props.

Here’s the video:

There’s lots I could say about this video, but I want to compare two dance sequences, and focus on them, because I think they’re really telling. The first is the ballet sequence, with the dozen ballerinas, all of whom appear to be white, in Swan Lake style tutus and headdresses. The second is the hip hop and twerking sequence, with the half dozen Black and brown dancers in denim shorts, leopard print jackets, and chunky gold jewellery.

The central idea of this video is that it’s cool to be goofy and to not fit in, to dance your own weird steps when everyone around you is doing the choreography. Great message. I’m down with that 100% and will be using it as an excuse to totally screw up in dance class from now on. But in these two sequences, Swift is setting herself apart from the crowd in very different ways. In the first, she’s surrounded by staid, elegant, straight-faced ballerinas, in their sparkly white tutus and pointe shoes and tights. They’re in perfect lines and she’s shaking her ass around, or running doing hopscotch over their pointed feet and then making jazz hands at the camera. She’s not one of them. She’s a cool fun weird quirky girl, not like these sparkly white perfect pretty princesses. Which is a bit odd for someone who spent the first seven years of her career cultivating an image of herself as a sparkly white perfect pretty princess (I mean, when she wasn’t making the dustbowl look super fun, that is).

Compare that to the twerking sequence, when Swift is surrounded by dancers who all appear to be of colour. Again, she’s dressed the same as them, and has her hair tightly braided. But this time, while they’re all dancing, she’s either trying to dance like them (adorkably, of course; everyone knows that Princess Taylor doesn’t really twerk), or she’s gawking at them. There is honest to god a shot in which she crawls between a bunch of Black and Brown women’s legs and gazes up, wonderingly, at their shaking asses. Here is a gif of it.


Are you fucking kidding me with this?

So Taylor Swift is not a pure white dancing snowflake swan princess ballerina, but she really wants you to know that she’s still white. That’s what I take away from this video.

Something else that I take away from it is that it appears to be really hard to make a music video, as a white woman, in which you refrain from using Black women as props. Miley Cyrus couldn’t do it. Lily Allen couldn’t do it. Meghan Trainor couldn’t do it. Even when starlets try to make feminist arguments in their songs, like Allen, or body-positive statements, like Trainor, or sing important messages about resilience in the face of criticism, like Swift, they can’t seem to stop themselves from using Black and brown women’s bodies as props, as shorthand for overt sexuality, as symbols of difference and otherness and slow-motion spectacle. The thing is, it shouldn’t be that hard. It shouldn’t be – it isn’t – that hard to include women of colour in your videos without turning them into punchlines or cultural punching bags, or ways to borrow cool from one vision of Black culture.

And yet, that’s what keeps happening. Taylor Swift is just the next in a long line of starlets who can’t seem to help themselves. But don’t bother calling this video racist, you guys, because she will just… shake it off.

Avatar ImageChloe Angyal is bracing herself for the wrath of TSwift fans. 

New York, NY

Chloe Angyal is a journalist and scholar of popular culture from Sydney, Australia.

Read more about Chloe

Join the Conversation

  • relyt_munrab

    While I completely agree with your point about the problems of using WOC as props and sexual objects, I disagree with your take on this video. You claim that she is using these black women as props while I see that every dancer in each sequence is a prop. Not all of the twerkers are black, but if you read the twerkers as sexualized, then that’s your reading of twerking as a dance style. The video represents a variety of races, genders, cultures, and hints at sexualities, and in each sequence Taylor Swift is the one that doesn’t quite fit in until the end when dancers from each style/culture are shaking it off.

  • http://feministing.com/members/belleofbroadway/ Jordan

    As dumb as I think the tweaking section is, there are two white women doing it. I guess I just thought it was all supposed to be about professional dancers being better at everything than her.

  • http://feministing.com/members/britnidlc/ Britni

    Are commenters on here really going to try to defend this video? It’s not just the dancing that I find problematic, it’s her attempt to appropriate black culture with her clothing, also. I’m sorry, but I find it to be a fucking minstrel show.

  • http://feministing.com/members/worrywort/ worrywort

    As much as twerking specifically definitely doesn’t need to appear in another pop video, everything about this particular video suggests being goofy in dance class….and “hip hop” dance is right there alongside ballet, jazz, tap, etc in basic dance classes these days. Even if it’s problematic — and I am not convinced it is — this still strikes me as on a much much lower tier than the Cyrus/Perry offenses.

  • http://feministing.com/members/tracyec/ Erin Tracy

    I think this post is ignoring the other women (and men) of color in all the other dance sequences. I do agree there are no women (or men) of color in the ballerina sequence which is a shame but to isolate her video into only two dance segments when there are about six dance scenes is not truly evaluating the entire video in its entirety.

  • http://feministing.com/members/sarahsnz/ Sarah Sonal

    As a dancer, and avid feminist, I really don’t see anything wrong with this video. The song is happy, upbeat and empowering. Im white and dance street latin, which consists of many street styles including reggaeton. Twerking is one of the main dance moves in reggaeton, and has been a dance move long before the title “twerk” came into use. There are blatantly white girls in that scene too, and one of the beautiful contemporary dancers is a WOC. I think this article has missed the point-its a video celebrating dance, not making people props, but thats just my opinion.

  • http://feministing.com/members/thehartmonitor/ Hart Monitor

    I am a racial justice advocate and blogger, and I am really at a loss as to how this is appropriation. First of all, NOT all of the dancers in the twerking section are Black or brown dancers… there are white dancers as well. Second of all, there are Black dancers in all of the sections except for ballet. Taylor is trying to dance in all of the sections and failing miserably… I do not think there is a single girl out there who has NOT tried to dance all different genres and failed in the comfort of their own living room, and been too fearful to take her dancing outside of the home for fear of being judged which is, to me, the point of the video. I do not think any person relegates their attempts to be “hip” to a style that comes from a single culture. I o not see how the dancers in the twerking section are props anymore than in any other section. All of the dancers in the video have skills, Taylor does not… which is kind of the point

    • http://feministing.com/members/charlotte88/ Danja

      thank you! i truly fail to see the point the author is making when honestly.. there is pretty much an EXACT balance between white and black dancers in the twerking bit, at least in the .gif the author used to illustrate her point LOL.
      every other segment has a really good balance of all different races, lets not try to find issues where there REALLY aren’t any

  • http://feministing.com/members/alaskafido/ Michel

    The irony of this piece is stunning. Taylor is talking to you Chloe…

  • http://feministing.com/members/theo/ Theo

    I don’t understand because she has people of colour in all the dance sequences except the ballet one and she has white people in every dance scene. The twerking sequences have two black girls, two brown and two white. I get that lots of music videos it is only black girls but in this one there are all kinds of people.