Purer than your intentions?

I recently saw a commercial that disturbed me (and my mother) so much, that I contacted the company about it.

This is what I wrote:

I was watching TV tonight and I saw this ad during a commercial break.  It started off with an older woman talking into what we later learn is a young man’s smart phone claiming to be him and calling in sick the next day.  We then see him check out a group of attractive females in the background while ordering a round of Hornitos.  Finally, there is an image of your product with the tag-line "Purer than your intentions".  Me and everyone I was watching TV with stopped and looked at each other oddly.  Is your commercial seriously suggesting that you should get girls drunk enough to spend the night with you (probably against their will if you have to get them that drunk in the first place [this would be called rape]) and then fake being sick so you can, presumably, spend more time with the woman you just took advantage of, or, perhaps, recover from your night of supposed "awesomeness".  Then, to top all of this off, your Contact Us page says "We want to hear what’s on your mind, the more mischievous the better. Feel free to pass on your questions, concerns, comments and stories of mischievement. We won’t tell."  Seriously?  You and your product are repulsive.

If you agree with me, you can contact them here.

Disclaimer: This post was written by a Feministing Community user and does not necessarily reflect the views of any Feministing columnist, editor, or executive director.

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