By Jessica • 14 years ago

Superbowl Sexism: Tenuous Masculinity Edition

Ah, Superbowl commercials – you can always count on them for feminist fodder.  Throughout the day, we’ll be bringing you the best (the worst?) of the Superbowl’s commercials – including, of course, the Focus on the Family ad that’s been the center of so much controversy.

Brace yourselves.

This first ad, “Man’s Last Stand,” is one of my favorites…

I will blame women for “making” me be a halfway decent human being. I will whine about having to do things like working, being considerate, and cleaning up after myself. And because I do all this, my unfortunate partner will be forced to listen to me insist that getting the kind of car I want is necessary for my penis’ very life.

Transcript after the jump


Narrator:

I will get up and walk the dog at 6:30AM, I will eat some fruit as part of my breakfast

I will shave, I will clean the sink after I shave

I will be at work by 8am, I will sit through two hour meetings

I will say yes when you want me to say yes, I will be quiet when you don’t want to hear me say no

I will take your call, I will listen to your opinion of my friends, I will listen to your friends’ opinions of my friends, I will be civil to your mother

I will put the seat down, I will separate the recycling, I will carry your lip balm, I will watch your vampire TV shows with you

I will take my socks off before getting into bed, I will put my underwear in the basket

And because I do this, I will drive the car I want to drive

Charger: Man’s Last Stand

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