Good Hair

There’s an article in today’s New York Times about Chris Rock’s much anticipated new documentary, Good Hair, which explores black women’s complex relationship with hair and all the historic, racial, economic, gendered, and of course comedic, connotations. It won the jury prize at Sundance. The trailer:

In the Times article, Ingrid Banks, an associate professor of black studies at the University of California at Santa Barbara, breaks it down: “For black women, you’re damned if you do, damned if you don’t. If you’ve got straight hair, you’re pegged as selling out. If you don’t straighten your hair,” she said, “you’re seen as not practicing appropriate grooming practices.”
There is so much at stake here. Not only are black women subjected to and sometimes perpetuate a system that infuses their hair choices with all sorts of social and political implications, but there are major economic implications as well. The Times article reports that “Last year, sales of home relaxers totaled $45.6 million (excluding Wal-Mart), according to Mintel, a market research firm, a figure that has held steady in recent years.”
Things aren’t getting cheaper, but they may be getting more complicated:

Noliwe M. Rooks, the associate director of the Center for African American Studies at Princeton, had many conversations about what it meant when the hair of Sasha and Malia Obama was pressed straight. “Unlike earlier times,” the conclusion wasn’t “clearly she had sold out, or she’s saying straight hair is better,” Professor Rooks said. “There’s a complexity to who we are now. There wasn’t an easy answer to why.”

Thanks to reader Rachel for the reminder.