Posts Tagged terrible puns

Reebok backs that ass [claim] up

Imagine you are a Reebok ad executive facing flat sales and an even flatter image problem. Do you:

a) design an ad campaign based on the product you were given and its proven benefits

b) quit your job because it’s too hard

c) spend the whole day watching episodes of Mad Men on Netflix Instant to channel inspiration

d) based on little to no scientific evidence, claim that EasyTone footwear will measurably strengthen the muscles in the legs, thighs and buttocks, and then design a sexist and objectifying ad campaign based on this faulty claim that promises the shoes will, among other things, “make your boobs jealous of your ass”??

If you chose d), congratulations! You did the same thing as ...

Imagine you are a Reebok ad executive facing flat sales and an even flatter image problem. Do you:

a) design an ad campaign based on the product you were given and its proven benefits

b) quit your ...