Bloomingdale's ad
By Maya Dusenbery • @mayadusenbery • 8 years ago

Bloomingdale’s is sorry for rapey ad encouraging you to spike your friend’s drink

Within hours of the internet getting a load of this ad from Bloomingdale’s holiday catalogue, the company issued an apology for its “inappropriate” (read: rapey) copy. Via Tech Insider:

Screen Shot 2015-11-11 at 9.42.52 AMIt’s incredible to me that, even after we’ve seen nearly identical controversies go down with Belvedere Vodka and Bud Light in the last few years, multiple people must have signed off on this ad. Apparently not only did none of them say, “Ugh, guys, do we really want to encourage men to be creepy sexual predators?” but none them even said, “Ya know, I think there might be some people on Twitter who get mad about this.”

 

St. Paul, MN

Maya Dusenbery is executive director in charge of editorial at Feministing. She is the author of the forthcoming book Doing Harm: The Truth About How Bad Medicine and Lazy Science Leave Women Dismissed, Misdiagnosed, and Sick (HarperOne, March 2018). She has been a fellow at Mother Jones magazine and a columnist at Pacific Standard magazine. Her work has appeared in publications like Cosmopolitan.com, TheAtlantic.com, Bitch Magazine, as well as the anthology The Feminist Utopia Project. Before become a full-time journalist, she worked at the National Institute for Reproductive Health. A Minnesota native, she received her B.A. from Carleton College in 2008. After living in Brooklyn, Oakland, and Atlanta, she is currently based in the Twin Cities.

Maya Dusenbery is an executive director of Feministing and author of the forthcoming book Doing Harm on sexism in medicine.

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