Earlier today Bitch media posted this side-by-side image of Seventeen magazine in 1973 and in 2010. As you can see, the 1973 cover features a young Navajo woman with windblown hair, happily looking off camera, engaged in something going on around her. The 2010 spread — with the title “Navajo” — includes a white woman in a “tribal” print sweater surrounded by more incorrectly-appropriated items.
And this is what you can count on now on the the cover of Seventeen.
What sticks out more than the overwhelming amount of white women and neon colors are the headlines. The magazine that offers one-dimensional and Eurocentric beauty advice marketed to teens used to be a little more robust. It went from profiling Native American women, telling the stories of single mothers, and offering up summer job ideas to helping you look cute, in a Taylor Swift kind of way.