“Bedsider” Website a Welcome New Resource on Birth Control

While the goal of reducing unwanted pregnancy is certainly admirable (and quite feminist!), the National Campaign to Prevent Teen and Unwanted Pregnancy has something of a… weird history. In the past, their campaigns have been criticized for being anti-abortion and, paradoxically, for shaming teen moms (see here).

But they’ve always been quite media savvy, a handy skill when you’re trying to raise awareness about teen and unwanted pregnancy. And it seems their media know-how is finally paying off with the exciting launch of their well-designed and resourceful new site Bedsider.

With an explicit focus on providing information on birth control in a fun and comprehensive way to young people and young women in particular, Bedsider manages to avoid all that grey-area moral judgey-stuff and fill a real-life need for a crucial demographic.

The site is billed as a sort of one-stop resource for all your birth control needs.  You can find out if you are eligible for free birth controlset up reminders for yourself about when to take what, and get answers to your sex and contraception questions. But my absolute favorite feature might be their birth control comparison matrix, which sets up different methods side by side to help you determine which one is right for you. Yay information!

The site launch corresponds to a major public services campaign with more than 33,000 media outlets and comes with the requisite funnier than average PSAs, including the one below. I appreciate the diversity of body type and race of the actors involved, and the light-hearted but earnest messaging around sex and sexuality. Do check it out!

Brooklyn, NY

Lori Adelman is a writer and advocate focusing on race, gender, and sexual and reproductive rights. In addition to serving as an Executive Director at Feministing, Lori is the Director of Global Communications at Planned Parenthood Federation of America. Lori has previously worked at the United Nations Foundation, the International Women’s Health Coalition, and Human Rights Watch, and has written for a host of print and digital properties including Rookie Magazine, The Grio, and the New York Times Magazine. She regularly appears on radio and television, and has spoken at college campuses across the U.S. about topics like the politics of black hair, transnational movement building, and the undercover feminism of Nicki Minaj. In 2014, she was named to The Root 100 list of the nation's most influential African Americans, and to the Forbes Magazine list of the "30 Under 30" successful people in media.

Lori Adelman is an Executive Director of Feministing in charge of Partnerships.

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