AWID Knocks Some Sense Into the Google AdWords Discussion

Check out this really in-depth article following up on the some of the big picture questions I raised in my post last month about the new Google AdWords policy disallowing abortion ads in over a dozen countries.
The article was written by Masum Momaya of Association for Women’s Rights in Development (AWID) and gives a dope analysis of this truly multi-dimensional topic. Also the article explicitly mentions Feministing commentors and a lot of the points you all brought up in my first post on the subject, which is awesome and a testament to all of your thoughtfulness!
*pause to reflect on the greatness of this community*
Anyway, one major reveal from the article is that, legally and practically, “those submitting the ads, and not Google Inc., should be doing the screening for legal compliance.” So there goes the theory about Google AdWords initiating the abortion policy just to abide by local laws.
Also, the article gets to what I think is the heart of the issue by exploring the various competing interests that are informing Google AdWords decision-making behind closed doors: legal, social, and financial, and more, and then asking:

“So do we want Google Inc. sorting, accrediting and ordering our information for us, ads or otherwise? And is doing so in a truly unbiased way possible for a for-profit company whose major source of revenue is dependent on advertising?”

Yeah, and I would add that reproductive health care information in particular requires special defense, because it is so often under attack as being “controversial” or “politically risky” when it is just health care for women, who, need I remind you, constitute half of this earth’s population!
Anyway, before I begin to rant more about that, let me get back to the article. Overall, I agree with the article’s conclusion:

“It is important for women’s rights activists and social justice advocates more generally to understand the issues and limitations behind what does – and does not – show up when Googling for “abortion” or any other topic, for that matter, and continue to be on the lookout for this ‘invisible’ violation of women’s rights.”

Word.

Brooklyn, NY

Lori Adelman started blogging with Feministing in 2008, and now runs partnerships and strategy as a co-Executive Director. She is also the Director of Youth Engagement at Women Deliver, where she promotes meaningful youth engagement in international development efforts, including through running the award-winning Women Deliver Young Leaders Program. Lori was formerly the Director of Global Communications at Planned Parenthood Federation of America, and has also worked at the United Nations Foundation on the Secretary-General's flagship Every Woman Every Child initiative, and at the International Women’s Health Coalition and Human Rights Watch. As a leading voice on women’s rights issues, Lori frequently consults, speaks and publishes on feminism, activism and movement-building. A graduate of Harvard University, Lori has been named to The Root 100 list of the most influential African Americans in the United States, and to Forbes Magazine‘s list of the “30 Under 30” successful mediamakers. She lives in Brooklyn, NY.

Lori Adelman is an Executive Director of Feministing in charge of Partnerships.

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