By Vanessa • 16 years ago

The good and evil of condom ads

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It’s amazing how two contraceptive ads can be on such opposite sides of the respectrum. (Yes, I totally just made up that word.)
I posted a while back on Trojan’s commercial launching their “Evolve� campaign that I was a bit wary of, but now I’m really digging what they’re trying to do. Their new widely released ad uses the recent study showing that 1 in 4 teenage girls have an sexually transmitted infection (STI), with the statement, “We can do better than this! We can evolve the way we approach sexual health in our country.�
Then we have Durex.
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According to All Diva Media, the text says something along the lines of, “There are better things to hit.� Who needs to talk about a sexual health crisis when we have references to sexual violence to make!
Thanks to Kory for the link!

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